MOSAIC Group Architects and Remodelers
In late 2008, Atlanta home improvement companies - Deckwright and The Building Firm re-branded themselves with the help of Kapp Koncepts.
Together the indoor and outdoor home improvement companies became MOSAIC Group [Architects and Remodelers] with two distinct service divisions: MOSAIC Indoor Living and MOSAIC Outdoor Living.
We designed a corporate logo, as well as logos for each of the divisions. The new brand makes a logical connection between the two divisions, but allows the firm to target marketing messages for the different services that the two divisions offer to home owners.
The result? Simplified company messaging -- all the way from how the office phone is answered to print advertisements to the web presence -- and a growing company (currently ranking as a top ten home remodeling firm in Atlanta).